Infinite Corridor

Annex

i see

TK Maxx

Title

TK Maxx Your Man

Project

Microsite

Agency

Direct to client
Still from TK Maxx Your Man

Let's face it, ladies, every guy needs a little 'Homme Improvement'. Give your fella a Zoolander-style makeover and share the results with the whole wide world. Isn't it time you TK Maxx-ed YOUR man?

Volkswagen

Title

Tiguan

Project

Interactive brochure

Agency

Proximity Download Case Study
Still from Tiguan

This interactive brochure for VW's mini-SUV really brings the Tiguan's 'At home in the city' endline to life. A compelling and stylish off-line experience, the brochure was sent out on USB drives to selected members of VW’s customer database.

Crimestoppers

Title

Traffic Signs

Project

Microsite

Agency

Direct to client Download Case Study
Still from Traffic Signs

A ground-breaking appeal to get punters to report any signs of abuse or trafficking to Crimestoppers.  Housed within a fake porn site, the controversial campaign's effectiveness was praised by the police, Crimestoppers and the Home Office.

Emirates

Awards for Non-Stop Fernando

Title

Non-Stop Fernando

Project

Microsite

Agency

Lean Mean Fighting Machine
Still from Non-Stop Fernando

Meet Fernando.  He’s the brazillian star of this multi-award winning project for Emirates, which lasts a colossal 14 hours and 40 minutes - the exact time it takes to fly from Dubai to Sao Paulo NON-STOP with Emirates.

Volvo

Awards for Rush

Title

Rush

Project

Interactive game

Agency

Euro RSCG 4D Amsterdam Download Case Study
Still from Rush

A multi-award winning adrenaline-packed, interactive game based on Volvo's sponsorship of the round the world yacht race.  Players direct the realtime drama as a rescue crew sets out to save a yacht in distress.

Kenco

Title

Make A Difference

Project

Leader Board

Agency

JWT/Stink Digital
Image of Make A Difference
Image of Make A Difference

A couple of ‘flash-y’ banners demonstrate how Kenco and their customers help the communities who grow their coffee beans. 

McDonald's

Title

Nosferatu

Project

Banner

Agency

Razorfish
Still from Nosferatu

Banners needn't be boring. A fun, film-themed, rich media, expandable banner promoting McDonald's 'Take a friend' 2 for 1 cinema ticket offer.

Nike

Title

Pass like Gallas

Project

Online films

Agency

AKQA
Still from Pass like Gallas

Nike's 'Most Wanted' campaign set out to find the footie stars of the future by holding UK-wide trials for hundreds of young hopefuls.  Mixing live action and motion graphics, these demos of the training exercises for AKQA feature Joe Cole and William Gallas showing how it should be done.

Rimmel

Title

The Max

Project

Web Content

Agency

JWT
Still from The Max

Created for Rimmel’s Bebo channel, these stylish behind-the-scenes pieces capture all the glitz, glamour and excitement of Lily Cole’s latest shoot for The Max and Stay Glossy Lips ad campaigns.

Hellmann's

Title

Squeezy Skills

Project

Web Content

Agency

Ogilvy
Still from Squeezy Skills

To launch Hellmann's new design squeezy bottle, this fun online film opened Ogilvy's 'Squeezy Skills' website, showcasing the sarnie-making antics of Britain's Got Talent grand finalists, The Barwizards.

ART

Title

There Are No Others, There Is Only Us

Project

Installation
Still from There Are No Others, There Is Only Us

infinite corridor’s James Smith-Rewse collaborated with visual artist and activist Marc Silver to create this haunting video installation on the nature of collaboration and the hypnotic power of crowds.

Duration 10 min, Large file so please be patient.

About

infinite corridor creates advertising, branded content and art pieces for the interactive age. From concept to production to launch, infinite corridor can connect a brand to its audience via whatever channel best suits your needs. With award-winning in-house expertise spanning the visual arts, features, drama, comedy, advertising, interactive, broadcast and animation, infinite corridor can assemble the perfect team to bring your project to life.

David Baksh

David Baksh

Creative Director
James Smith-Rewse

James Smith-Rewse

Technical director / editor
Andy Packer

Andy Packer

Editor / Designer

Contact

Map

James Smith-Rewse / james@infinitecorridor.co.uk

David Baksh / david@infinitecorridor.co.uk

Andy Packer / andy@infinitecorridor.co.uk

infinite corridor @ Annex
8 Ganton Street
London
W1F 7QP
T: 44(0)207 4401400
F: 44(0)207 4377507

Blog

Andy's avatar

12/01/10   He's SO hot right now!

Posted by Andy

David on-set for TK Maxx Your Man. Underneath that helmet is one very confused and frightened young man.

David's avatar

30/11/09   You. Are. Here.

Posted by David

If blog entries are like buses, the i.c. Oyster card is about to take a proper pounding.  A little while ago, with a minimum of fuss, infinite corridor was born.   We thought we’d find our feet, design a logo, build a website and then put out a press release telling the world that infinite corridor had arrived.  Easy.

Well, things got busy (thanks TK Maxx) and in all the excitement we forgot the press release.  We did find the time to release a couple of other things, though (The Bravermann Project & There Are No Others…) but more on those over the next few days.

So, for now, please consider this to be our Official Launch Blog Entry.   Sorry for the delay but we hope you liked it as much as having the double seat on the top deck at the front of the bus all to yourself.

Hmm.  Actually, forget the bus analogy.

Welcome to infinite corridor.

You.  Are.  Here. 

 

David's avatar

02/10/09   Eye See

Posted by David

Just in case you were wondering WHY Infinite Corridor; THE Infinite Corridor is the single passageway that links all the different labs and departments housed within the original buildings of the Massachusetts Institute of Technology (MIT). You can read about it here.

Of course, if you really want conceptual, AN infinite corridor
would connect every room that exists to every room there has ever been - or ever will be.
We like this.